Email: pittsburghparent@pittsburghparent.com
Phone: 724-443-1891 Fax: 724-443-1877
Just For Advertisers » Who Reads Pittsburgh Parent?
Reader Profile
Results of a recent survey conducted by Readex Research for the Parenting Publications of America verified the following information about our readership:❖ 94% of our readers are between the ages of 25-54 ❖ 67% are college graduates ❖ 20% are post graduates.
❖ 48% of our readers are stay-at-home parents.
❖ 90% of our readers are female.
❖ 95% of our readers are planning vacations or long weekends in the next 12 months.
❖ 91% of our readers have children involved in one or more after school activity with team sports the most common.
❖ 56% of our readers have visited our publication's web site.
❖ 99% of our readers are the primary shopper in their household.
❖ 97% of our readers have made purchases based on advertisements.
❖ Our readers most valuable sections - 97% Calendar, 90% Feature Articles, 85% Special Sections, 74% Monthly Columns.